Tracing Back Beyond the Text: Using Regressive Content Analysis to Study Journalistic Practices

Dawn Wheatley

doi:10.35951/v3i1.93

Dawn Wheatley Dublin City University https://orcid.org/0000-0002-8751-4535

Palabras clave: Análisis de contenido, Etnografía, Periodismo, Nuevas rutinas, Cualitativo

Resumen

El análisis de contenido es una herramienta habitual en los estudios sobre los medios de comunicación y en otros ámbitos relacionados. Suele utilizarse para identificar patrones en los textos periodísticos que ayuden a estudiar qué y cómo se comunica la información al público. Sin embargo, estos resultados, que suelen cuantificarse basándose únicamente en los mensajes y detalles del informe de noticias, tienen limitaciones para los investigadores que buscan establecer una conexión entre la producción periodística -el típico informe final de noticias- y las prácticas periodísticas implicadas en el montaje del informe. La metodología que aquí se propone pretende establecer un enfoque sistemático para explorar las prácticas periodísticas de abastecimiento a través del análisis en profundidad de los reportajes, fundamentalmente ampliando el objetivo de la investigación más allá del reportaje y explorando las contribuciones de las fuentes, como los comunicados de prensa originales u otros informes de los medios de comunicación. Al rastrear y registrar sistemáticamente ese material, se pueden hacer descubrimientos valiosos y originales, que luego se pueden cruzar con los resultados del análisis de contenido cuantitativo más tradicional para proporcionar nuevas perspectivas. Este método requiere dos fases de investigación, que se describen en este artículo. El artículo también explora cómo puede utilizarse el análisis de contenido para estudiar las prácticas periodísticas, así como un marco para llevar a cabo la investigación, con consejos y directrices tanto para obtener como para registrar el material de origen y los datos.

Biografía del autor/a

Dawn Wheatley, Dublin City University

Assistant Professor in the School of Communications focusing on journalism, political communication, and social media. PhD in 2018 for her research into online news production and coverage of the Irish healthcare sector, with a particular emphasis on sources and voices, and how newsroom practices are established and reproduced. Production journalist for the Irish Daily Mail and the Irish Times before turning to research and teaching in DCU. Her research has been published in New Media & Society, Digital Journalism, Journalism Practice, and on RTÉ's Brainstorm, and she teaches both practical and theoretical subjects to journalism students in the School.

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Rastreando más allá del texto: El uso del análisis de contenido regresivo para estudiar las prácticas periodísticas

Resumen

Biografía del autor/a

Citas